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  • BEAR LOVEYS {new}
  • SWADDLES & SETS
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  • BABY MINKY BLANKETS & LOVEYS
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  • BIBS & BURPCLOTHS
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Shop Big Kids

  • MINKY BLANKETS
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Featured

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How to Swaddle

Watch Rachel teach you how to swaddle newborns & older babies using our soft and stretchy swaddling blankets in this tutorial.
The Essential Robe image

The Essential Robe

Our amazingly soft robes are perfect for every body type. Choose your favorite design and use before, during and after pregnancy.
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Best Sellers

This week's best sellers are in! Check out what everyone's excited about.
Our Artists

Shop By Artist

  • RAMBLE & BRAMBLE
  • LUMELO & GINGER
  • ELYSE BREANNE
  • LINDSEY MARSH
  • AMANDA GRACE
  • AUDREY & BEAR ORIGINALS

Featured

Our Newest Artist image

Our Newest Artist

Meet Elyse! Elyse is a Chicago-native, North Carolina based artist who loves taking inspiration for her work from florals and nature.
French Fleur by Lindsey Marsh image

French Fleur by Lindsey Marsh

Calming pastel earth tones make beautiful Audrey & Bear keepsakes! Mix and match all day long!
Woodland Adventure by Amanda Grace image

Woodland Adventure by Amanda Grace

Whimsical, sophisticated, colorful yet neutral!
Personalization Shop

Shop Baby

  • PERSONALIZED SWADDLES & SETS
  • PERSONALIZED NEWBORN GOWNS
  • PERSONALIZED BUNNY LOVEYS
  • PERSONALIZED BEAR LOVEYS
  • PERSONALIZED BABY BUNDLES
  • PERSONALIZED HOODED BABY TOWELS
  • PERSONALIZED CRIBSHEETS & COVERS
  • PERSONALIZED BABY MINKY BLANKETS & LOVEYS
  • PERSONALIZED BIBS & BURPCLOTHS
  • PERSONALIZED NURSERY THROW PILLOWS
  • GENDER REVEAL

Shop Kids + Family

  • PERSONALIZED MOM BUNDLES & FAMILY NAME BLANKETS
  • PERSONALIZED MINKY BLANKETS
  • PERSONALIZED PLAY CAPES & APRONS
  • PERSONALIZED EVERYDAY BAGS
  • PERSONALIZED PILLOWS
  • PERSONALIZED BEACH TOWELS & PONCHOS

Featured

NEW BEACH TOWELS image

NEW BEACH TOWELS

A collection of evergreen designs for kids of all ages!
SUNNY GARDENS collection image

SUNNY GARDENS collection

This bright and bubbly collection by Elyse Breanne is available now in all your personalized favorites!
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New to customization?

Want to create something unique, but don't know where to start? Click here for some simple starting points!
Halloween

Halloween

  • Capes
  • Trick or Treat Bags
Gift Cards
Blog
Handmade in the USA image

Handmade in the USA

With great pride, all of our products are printed, sewn, and shipped from our production studio in Lindon, Utah.

Soft, Stretchy & Safe image

Soft, Stretchy & Safe

Made from specialty fabric, our products are proven safe for infants’ sensitive skin and fully-compliant with U.S. laws & regulations.

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Giving Back

A percentage of every order goes to Swaddle4Swaddle, a non-profit that donates blankets to NICU babies across the country -- and for every swaddle purchased, a swaddle is donated.

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